Political parties, with the assistance of social media, are able to get information concerning the likes and dislikes of voters. They can manipulate them further, particularly Swing Voters, whose opinions may be modified by manipulating information.
In the modern world, with the widespread impact of social media among the youth, advertisements are at an all-time high reaching equally high to the audience. Advertisements have become a part of the daily life of the youngsters and they have gotten used to being bombarded with several advertisements during the course of their day.
In the digital era, marketing your services and products on the web is an established necessity. In the earlier stages, startups shall advance brand awareness to influence clients, but mostly start-ups come across when trying to define required details such as the main target, or the actual grounds of using social platforms.
